
‘Japan 2 Earth’ Facilitates Cross-Business, Cross-Border Collaboration for a Better Earth
Our Earth is approaching its limit. The irregular weather conditions observed in numerous parts of
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Our Earth is approaching its limit. The irregular weather conditions observed in numerous parts of the globe in recent decades is evidence adequate.
Japan is experiencing a heatwave with temperatures exceeding 35°C (95°F). Torrential rains, not induced by typhoons, have flooded several locations in Japan and brought on intensive harm.
In the meantime, Europe is dealing with what is reported to be the worst drought in 500 a long time. It has lessened grain generation and prompted substantial wildfires that threaten people’s livelihoods. Similar phenomena have been observed in the United States.
And that’s not all. Huge earthquakes and volcanic eruptions, the present day plague of COVID-19, and a big-scale war have wreaked havoc all through the entire world. In these extraordinary periods, something need to be performed to safeguard our Earth, and therefore our upcoming.
It was this sense of urgency that spurred JAPAN Forward to launch its brand name-new web site Japan 2 Earth just after a 12 months and a half of planning. The website delivers news about Japanese environmental initiatives with the aim of reaching out to like-minded collaborators and companions both of those in Japan and overseas.
On August 16, The Sankei Shimbun announced the launch of Japan 2 Earth in the article “New Website Shares Japan’s Environmental Initiatives Towards the SDGs.”
The launch was also announced by JAPAN Ahead the day ahead of, on the anniversary of the conclusion of World War II, in the article connected in this article.

Why Japan 2 Earth?
The purpose of Japan 2 Earth is to make a community of collaborators and partners using motion for the Earth. Sharing the tales of Japanese citizens, communities, companies, and corporations, it will share information and facts on initiatives to protect the worldwide environment and realize the Sustainable Improvement Goals (SDGs).
The that means powering the platform’s title is the concern, “What can Japan do for the Earth, and therefore the world?” The logo is a pheasant, the national hen of Japan, intended in origami design.
Japan 2 Earth’s handling editor Susan Yoshimura is from the United States and speaks equally English and Japanese. Whilst the website is readily available in the two languages, Yoshimura stresses the importance of providing the facts in English.
“Japan’s revolutionary environmental know-how, strategies, and its rediscovery of standard methods of guarding the environment are not extensively recognised abroad, so it is specially essential to make the data readily available in English.”
By giving information in English, Yoshimura hopes the platform will spark action abroad as perfectly as in Japan.
Hideaki Ota, Agent of the Board of Directors of JAPAN Forward, which runs the system, describes:
“During Japan’s economic expansion, the nation created globe-main electrical power-saving know-how, which distribute the thought of “mottainai” [don’t make waste] all through culture. The time has arrive to rediscover that foresight and wisdom, and share it with the world.”

Extending a Hand Overseas
Japan 2 Earth gives a great deal of inspiration to provoke motion for the upcoming. 1 post is about a Japanese businessman in Hanoi checking out the potential of making use of Japanese know-how to the pollution trouble in Vietnam. Another article is about a Saitama Metropolis official channeling Japan’s know-how into an intercontinental waterworks challenge in Laos.
Fewer than two weeks right after the launch, a husband or wife company of Japan 2 Earth commented, “The enchantment of Japan 2 Earth is that it is operated with a substantial degree of flexibility with out becoming affected by self-looking for views of sure companies.”
By facilitating the sharing of information in English and encouraging conversation between distinctive industries, the system is envisioned to enjoy an critical purpose in fostering mutually useful associations involving partners.
In an significantly chaotic planet, Japan ought to operate towards attaining the have faith in of the worldwide group and trying to find a deeper relationship with the rest of the entire world.
Together with our associates, we hope to go on exploring what Japan can do for the Earth.
Be a part of us in sparking action with Japan 2 Earth!
Japan 2 Earth was introduced to coincide with JAPAN Forward’s 5th anniversary. The system operates with companions and collaborators to build progressive tasks for the upcoming of the world. If you want to turn into a associate or want to know a lot more, take a look at the web site or connect with 03-3275-8511.
Watch for our future issue on September 12.
Relevant:
(Read through the column in Japanese at this website link.)
Writer: Yasuo Naito, Editor-in-Main, JAPAN Forward